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Each week on “I’m a Millionaire, So Now What?”, Colleen O’Connell-Campbell, Wealth Advisor at RBC Dominion Securities, delivers inspirational stories and practical advice to self-made millionaires and wealthy families. With a focus on financial planning and wealth management strategies, Colleen and her guests cover the critical issues that truly matter to you, including succession strategies, family business governance tips, how to cope with fundraiser fatigue, finding your purpose after losing your family business, and much more.

Feb 2, 2021

Back in November, I spoke to Kris McCarthy, Co-Founder/COO of FanSaves, and I wanted to expand that conversation.


This week on ๐Ÿ’ซโ€œIโ€™m a Millionaire! So Now What?โ€ ๐Ÿ’ซ โ€“ I talk to the female brain power behind the sports-focused mobile couponing app. ๐Ÿˆโšฝ๏ธ๐Ÿ€


Meet Shannon Ferguson, FanSavesโ€™ Co-Founder & CEO. Also a (former) competitive hockey player, we talk about:


๐Ÿ’ฅ The parallels between sport and business.

๐Ÿ’ฅ Overcoming overwhelming obstacles, personal and professional.

๐Ÿ’ฅ The entrepreneurial resilience reservoir.

๐Ÿ’ฅ And the power of having a vivid vision for the future โ€“ even before officially launching.


Women are the backbone of small business in Canada. Letโ€™s celebrate that. ๐ŸŽ‰๐ŸŽ‰๐ŸŽ‰





Shannon Ferguson Co-Founder & CEO of FanSaves, is a former competitive hockey player and current entrepreneur. With her partner, Kris McCarthy, she married her love of hockey (and sports in general) as well as her passion for sponsorship sales and digital marketing and helped launch the sports-focused mobile couponing platform, offering discounts and deals from sponsors. Her public speaking skills have allowed her to pitch their startup to important investors on stages across the world.


FanSavesโ€™ accolades include Young Leaders of the Americas Initiative (YLAI) 2020 Fellow, Top 100 Finalist Startup of the Year 2018 & 2019, RC100 2019 Winner, 1st Place Get in the Ring Ottawa 2019, Crowd Favourite- AccelerateOTT 2020, and 2nd Place SaaS North 2018.


Shannon has a Bachelor of Arts (Hons) in communication studies from Wilfrid Laurier University and a post grad diploma in broadcast journalism from Loyalist College.