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Colleen O'Connell-Campbell delivers inspirational stories from the Self-Made Nation. She puts a focus on planning and wealth management strategies for businesses looking to build the strategy that will lead to a cash-rich exit. With guests across different industries and philosophies, you'll hear stories that go deep and tactical. Perhaps most importantly, Colleen and her guests offer 'fun, frank advice' in a segment that is being compiled into a book.

Mar 16, 2021

Hey there, Self-Made Nation, I hope you’re all getting ready for a fantastic St Patrick’s Day (Covid-style, of course!).


On this episode of “I’m a Millionaire. So Now What?”, I started thinking about the “Luck of the Irish🍀🤞🍀”.


Are we just lucky, or is this a belief that has become a reality for some? Can we create our own luck?


On this soliloquy of mine, I ask you to ponder:

      What do you do with the luck you have, good or bad?

      Have you leveraged your good luck and fortune, or wallowed in the bad luck?

      Did you learn a lesson from bad luck, or pivot in the face of it?


Find out why luck itself is not a strategy.

🧨And how facing your luck can become your strategy 🧨.


Enjoy and Happy St Patrick’s Day everyone! 🍾🎉🎈



Today is about control and luck. And not how to control your luck, but more about how to take control and create your own luck🍀.


Last episode,I shared some cool concepts around ‘who not how’ and ‘who then what’, ideas about connecting, trusting and working with people to achieve limitless possibilities.


Let's face it. So much in life is out of our control. Last weekI talked about how we can control our thoughts, which = our beliefs, which turn into actions and create results👏.


On the eve of St Patrick's Day, I thought about the concept of luck. And how to get a return on that luck 🤞🍀🤞.


My heritage is Irish Catholic Ottawa Valley. You’ve all heard the saying: “the luck of the Irish”. This got me thinking about the role of luck in business. Some of our guests have spoken about how lucky they’ve been, or their lucky breaks. If you see yourself as lucky and say that to yourself regularly do you think this can impact your actions, and results?


So yes, luck of the Irish. For me, my luck comes from hard work 💪.


But what if we take a different angle on this? I mean, we're familiar with return on equity and return on investment. What if we reframe luck and think about it as a return on equity or investment? A return on luck. 


Think about COVID-19:


Bad luck. COVID-19, shut down the storefront.

Good luck, COVID-19, quick pivot, new online market and expanded reach.


Luck itself is not a strategy.


How you face that luck and what you do with it, is strategy.


Successful American Football coach and motivational speaker Lou Hotlz has a great quote: “life is 10% what happens to you and 90% how you respond to it.”


So, what have you done with the luck that you've had? What's been your strategy? Have you leveraged your good luck and fortune? Or have you wallowed in the bad luck that you’ve faced? Did you learn any lesson from bad luck? Did you make a change or pivot in the face of bad luck? I certainly don't have all the answers. But I invite you to have a little think on this.


As an ode to my Irish heritage, I want to leave you with a traditional Irish blessing:


May the road rise to meet you,

May the wind be always at your back.

May the sun shine warm upon your face,

The rains fall soft upon your fields.

And until we meet again,

May God hold you in the palm of his hand.

May God be with you and bless you:

May you see your children’s children.

May you be poor in misfortune,

rich in blessings.

May you know nothing but happiness

From this day forward.

May the road rise up to meet you.

May the wind be always at your back.

May the warm rays of sun fall upon your home,

And may the land of a friend always be near.

May green be the grass you walk on,

May blue be the skies above you,

May pure be the joys that surround you,

May true be the hearts that love you.


Be it good luck or bad luck.

It's yours to decide how to turn this into a strategy to get a positive return 💰💰💰.




Do have a quick break and listen to this short and sweet episode . I hope it brings you luck of every kind.


Are you an entrepreneur looking to exit, or at the helm of a thriving business or startup? I would love to talk with you about your stories! You can drop me a line here.


And if you’d like to attend my next Elevated Conversations event, you can apply here.